Google Ads · ShoppingSample
Performance Max for an online retailer
Merchant Center feed cleanup, margin-based Performance Max campaigns and enhanced conversion tracking.
Pillar 04 · Paid media
Google Ads that pay for themselves.
Search, Performance Max, Shopping and YouTube campaigns run against real conversion data, not clicks.
Google Ads
CPA ↓ · ROAS ↑
Google AdsMerchant CenterGA4Google Tag ManagerLooker StudioYouTubeGoogle AdsMerchant CenterGA4Google Tag ManagerLooker StudioYouTube
paid search
What we build
Google Ads that pay for themselves.
- /01
Search Ads
High-intent keyword campaigns that put you in front of buyers ready to act.
- Keyword research and match-type strategy
- Ad copy and extension testing
- Negative keyword management
- Bid strategy tuned to CPA or ROAS
- /02
Performance Max
PMax campaigns with the right signals, assets and guardrails.
- Asset groups and audience signals
- Brand exclusions and placement controls
- Feed and creative optimisation
- Incrementality checks
- /03
Shopping Ads
Merchant Center feeds and Shopping campaigns that sell products profitably.
- Merchant Center setup and fixes
- Product feed optimisation
- Campaign structure by margin
- ROAS tracking per product
- /04
YouTube & Display
Video and display campaigns for awareness that still ties back to sales.
- Audience and placement targeting
- Video ad scripts and creative direction
- Frequency and budget control
- View-through conversion tracking
- /05
Remarketing
Bring back visitors who didn't convert with tailored ads and offers.
- Audience lists and segments
- Dynamic remarketing for products
- Sequenced messaging
- Customer Match campaigns
- /06
Conversion Tracking
GA4, Google Tag Manager and enhanced conversions set up properly.
- GTM and GA4 implementation
- Enhanced conversions and offline imports
- Consent mode v2
- Looker Studio dashboards
Why teams pick a Lahore studio
Senior engineers, fair rates, one accountable team.
- 24h
- Reply time
- 100%
- Code & IP ownership
- 4
- Disciplines, one team
- 24
- Specialist services
Every enquiry, every weekday
Transferred on final payment
Web · Games · SEO · Ads
From Unity to Performance Max
Process
How a ads project runs.
Clear steps, weekly visibility and no surprises.
- 01
Audit
Account, tracking and competitor review before spending a rupee.
- 02
Tracking
Conversions, GA4 and GTM fixed so every result is measurable.
- 03
Launch
Campaigns, ads and landing pages built around your best offer.
- 04
Optimise
Weekly bid, keyword and creative tuning against your CPA.
- 05
Report
Clear reporting on spend, leads, sales and return.
Related work
Projects like yours.
FAQ
Google Ads questions, answered.
Something else on your mind? Ask us directly.
It depends on your market. We'll estimate a starting budget from keyword costs during the audit, before you commit.
We offer a flat monthly fee or a percentage of spend — whichever suits your budget. Ad spend is paid directly to Google by you.
Yes. Our web team builds and A/B tests landing pages, so ads and pages are optimised together.
You do. We work inside your Google Ads account with manager access.
let's talk →
Let's talk about your ads project.
Tell us what you're building. Usama replies within one business day.